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Cinema Together: Building Communities. Connecting Audience Selection 2023
Romania
Project Coordinator
PARTNER CINEMAS MEMBERS OF THE NETWORK
Cinema Ateneu Iași, Iași - Cinema ARTA Sfantu Gheorghe, Sfântu Gheorghe
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The project aims to strengthen the capacity of three Romanian cinemas to serve their audiences better, by offering inclusive viewing experiences and insightful film selections. Together, the cinemas will gain more autonomy in their programming, negotiate direct deals for a minimum of 10 European films that have no distributors in Roumania. Eventually, the will create a catalog of 5 movies accessible to the visually impaired.
The main objective of the project is to attract new audiences to the cinema. To achieve this, they plan to establish a permanent program for young viewers and a series of initiatives to strengthen accessibility and inclusion. By testing an intergenerational programme “cinema buddy, enjoy a movie with your grandma”, partner cinemas are seeking to strengthen connections between senior and young cinema lovers. The project also includes events organized by Caravana TIFF to reach cinema-deprived communities.
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